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Connected TV Increases Digital Video Impressions

September 18, 2018 By Advanced TV News Editors

From Advanced TV News: Mobile platforms now dominate digital video consumption with 45% of the share compared to desk digital video at 28% which has shrunk from 45% in 2016. Connected TV is at 27% share of digital video impressions to date. 

From MediaPost: Connected TV in 2018 has a 27% share of all digital video impressions to date, up from 20% in 2017 and 13% in 2016.

Continue reading on MediaPost

Photo Credit: Pixabay

Filed Under: Research

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